Industry solution
Real Estate / Property
Slow lead response, fragmented listing data, repeated questions and manual follow-up.
This is how we would approach the sector, not a claim of a finished deployment. Every engagement starts from your own workflow.
In brief
The Directrix Technologies approach to Real Estate and Property is a combination of lead routing, CRM integration, listing search, enquiry assistant and funnel reporting, built to address slow lead response, fragmented listing data, repeated questions and manual follow-up. Work starts from one workflow, and success is measured by lead response time and qualified-lead ratio. Directrix describes how it would approach the sector here, not a finished deployment.
Solution bundle
- Lead routing
- CRM integration
- Listing search
- Enquiry assistant
- Funnel reporting
Example workflow
- 1Enquiry captured
- 2Lead deduplicated and scored
- 3Routed to an agent
- 4Follow-up tasks created
- 5Conversion reported
What we would typically deliver
- Landing pages or portal
- CRM workflows
- Lead dashboard
- Document extraction if needed
How success can be measured
- Lead response time
- Qualified-lead ratio
- Appointment conversion
- Duplicate rate
Questions we ask first
- Which channels generate leads?
- Which CRM do you use?
- How are leads assigned and tracked?
Responsible design
Consent for follow-up and fresh listing data are confirmed first. No scraping or use of personal data without the right legal basis.
Usually involved
Sales head, CRM owner and operations

