Generative AI & AI Agents
SmartFind
Intelligent Product Search & Recommendations
In brief
SmartFind is a Directrix Technologies project for CineGear Pro, London, UK: Intelligent Product Search & Recommendations. Summary: Semantic product search and recommendations that match meaning, not just keywords. Outcome: Delivered meaning-based product discovery with recommendations, connected to the customer-facing product experience.
Overview
Traditional product search often depends heavily on exact keyword matches. SmartFind explores how semantic search can make product discovery more relevant by identifying products based on the meaning and context of a search query.
The solution combines vector-based retrieval with product recommendation capabilities to help customers discover relevant items more efficiently.
What we built
- A semantic product search engine.
- Vector-based similarity search.
- Fast similarity retrieval over product information.
- Product recommendation functionality.
- Backend integration for returning relevant search results.
- A foundation for more intelligent catalog discovery.
How we built it
We used vector representations of products and a similarity index to retrieve related items efficiently. The search workflow was designed to identify relevant product candidates and integrate them into the application's product discovery experience.
The search functionality was connected to application services so that retrieved results could be presented within the customer-facing workflow.
Services this project shows
Project outcome
Delivered meaning-based product discovery with recommendations, connected to the customer-facing product experience.
Interactive sample · runs in your browser
Compare keyword and meaning-based product search
Explore one idea from this project with fictional sample content. It is not connected to the project's systems or data.
Describe what you need
Shoppers rarely type product names. Compare what a keyword search and a meaning-based search return for the same words.
Keyword search: 0 products · Meaning-based search: 2 products
Keyword search
No product shares these exact words, so a keyword search shows nothing.
Meaning-based search
Camera support
Three-axis gimbal
A motorised stabiliser that smooths camera movement on the move.
Matches the idea of: steady, moving
Camera support
Lightweight shoulder rig
A compact handheld support setup for camera operators on location.
Matches the idea of: steady, moving
How this sample differs from the project: A short hand-written list of related terms stands in for the vector search used in the project. The catalog is fictional and is not the client’s. It shows an interaction pattern, not a measured project result.

